Stock market is often viewed as an intimidating factor for many investors. Even the high profile investors are threatened by the potentials of risk and return in the stock market. But a detailed analysis of market behavior and an understanding of market and investment intricacies can help better the situation. This is the second article in the series of building a profitable stock portfolio. In the first part of the series, we discussed at length the steps towards designing a stock portfolio. This article will guide the investors on how to select and assemble the portfolio basket with the most successful and lucrative stock. In lieu of this, an investor needs to consider the following six step guide when selecting the stock of various companies.